We are thrilled to announce that our Director, Gareth Waters, will be taking the stage at International Confex 2025 as a keynote speaker.
Taking place on 26th & 27th February at ExCeL London, Gareth’s session, “A Deep-Dive into Delegate Data: Using AI for Actionable Insights”, will be held at 4:20 PM and will provide invaluable expertise on how AI-driven data analysis can enhance event planning and marketing strategies.
About the Keynote: A Deep-Dive into Delegate Data
In an industry where understanding your audience is paramount, Gareth will explore how AI-powered analytics can revolutionise the way event organisers leverage delegate data. His keynote will highlight how AI can be used both pre-show and post-show to uncover actionable insights, identify emerging trends, and generate impactful marketing content.
- Pre-Show Insights: Discover how AI can help segment audiences, predict attendance trends, and tailor marketing campaigns for maximum engagement before an event.
- Post-Show Insights: Learn how to analyse attendee feedback, measure engagement, and use data-driven storytelling to improve future event strategies.
By attending this session, delegates will gain a clearer understanding of how AI can enhance personalisation, engagement, and ROI within the events sector.
Who Should Attend?
This keynote is ideal for:
- Event organisers and planners looking to optimise their audience engagement strategies.
- Marketing professionals in the corporate events industry who want to leverage data for stronger content and outreach.
- Exhibition managers seeking ways to enhance visitor experience and retention.
- Technology and innovation leaders interested in how AI is shaping the future of event marketing.
Meet with Alliance Agency at Confex 2025
If you’re attending International Confex 2025, we’d love to connect!
Whether you want to discuss AI-driven event marketing, explore how Alliance Agency can support your business, or simply network with industry peers, get in touch to schedule a meeting.
About International Confex
International Confex is the UK’s leading exhibition for the events industry, bringing together event organisers, suppliers, and professionals from across the corporate, association, and agency sectors. Taking place on 26-27 February 2025 at ExCeL London, the event is a key platform for networking, knowledge sharing, and discovering the latest trends shaping the future of events.
With an extensive programme of keynote sessions, panel discussions, and exhibitor showcases, International Confex provides unparalleled opportunities for industry professionals to gain insights into event technology, marketing strategies, sustainability, and audience engagement.
The event attracts a diverse range of attendees, including:
- Event organisers and planners from corporate, association, and public sectors.
- Marketing professionals looking to enhance event promotion and audience engagement.
- Technology innovators showcasing the latest tools for event success.
- Exhibition managers seeking strategies to improve attendee experience and retention.
Whether you’re looking to gain industry knowledge, discover innovative solutions, or network with key decision-makers, International Confex is a must-attend event for anyone involved in the events industry.
